Merry Christmas. I’m finally going to be taking a break for a few days - but if you want 2018 to be amazing, you need an email marketing list. Follow the steps

What is your target audience? What industry are you in? Is it marketing? Is it toys? Is it furniture? Is it finance? Search for the top 5 blogs in your industry. Take a

A lead magnet is the thing that you offer people in exchange for going on your email list. “Get a free report on X”, “Our free checklist to Y”, “Never get Z wrong

Having a mailing list is all very well, but what if no-ones on it? Well, people aren’t just going to hand over their email address for nothing. “Subscribe to our newsletter” doesn’

The short answer is yes. You absolutely do need a mailing list. Email marketing is a way to cut through the noise. A recent study suggested that for every dollar spent on email