I wrote an email to a prospect the other day. Elaine (who is amazing by the way), said it was very brave.
I had a meeting with a potential client last week. It
The GDPR
The new General Data Protection Regulations have got a lot of people very worried.
To be frank, they can be summarised into four words - "don't be a
Money is good.
Especially if you can bring in more than you spend.
But sometimes, to get to that "more than you spend" you forget that you, too, are working in
I spoke about this the other week, but it's a really important one.
Who is your imaginary dream client?
Is it a man, is it a woman? What car do they
I spoke yesterday about how the business model in my software business was all wrong. I was leaving myself wide open to commoditisation. Because I was concentrating on the wrong two phases of