As you may be aware, I've been running a small Facebook experiment. My latest update spoke of how nothing has really changed.
But there is one change. And it's
So your customer asks you how much you charge for a logo.
Do you respond with an hourly rate? Or a fixed price?
I would bet that in most cases, your customer will
Imagine you're a graphic designer. Or if you are a graphic designer, just look at yourself in a mirror.
One of the mainstays of your business is logo design. You'
I'm chatting to someone who does software consulting in a similar field to me.
“What’s your hourly rate?” they ask.
“I don’t have one” I reply.
I wait a
Pricing is all about psychology.
Externally, you can use a technique called anchoring to set the expectations in your prospects' mind.
But, when it comes to setting your prices, the biggest barrier