60, 36, 12, 3, 1 and a quarter

60, 36, 12, 3, 1 and a quarter. That’s how many months ahead you should be planning. You need to know what you’re doing this week. A week is a fantastic

Positioning

One of the things that I’ve learnt recently is that positioning is vital for your business. What is positioning? Basically, it’s describing what you do and for whom EchoDek helps business

How I learnt to love sales

I hate sales. I’m one of those people who likes hiding behind a computer screen, not talking to people, staying in the corner. Sales - that’s those guys in shiny suits

Learning

Software developers are a funny bunch. It’s been said that trying to manage developers is like trying to herd cats. A key issue is that developers tend to be both bright and

Networking

Networking. The very word sends shivers down some people’s spines. Some greasy person in your face, shooting their mouth off about something you’re not really interested in, pushing a business card
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