Rahoul Baruah

I spoke about this the other week, but it's a really important one. Who is your imaginary dream client? Is it a man, is it a woman? What car do they

I spoke yesterday about how the business model in my software business was all wrong. I was leaving myself wide open to commoditisation. Because I was concentrating on the wrong two phases of

Yesterday I spoke about the four phases of engagement. I've been running a software development business for over ten years now. And I never realised that for years, I only ever

I heard this from Blair Enns, who has an excellent book called "Pricing Creativity". He talks about how consultants have four phases of engagement with their clients. I've probably

For much of the last twenty years, I’ve worked with databases. Collating and analysing datasets, looking for patterns, trying to make the important stuff easy to retrieve. So you’d probably expect