Sitemap - 2018 - The Art and Science of Ruby

I have no idea what I'm doing

How much do I charge to write lead generation emails?

How minimum should a minimum viable product be?

How to word an advert

A job versus a business

Is this the end?

How I turned my business around

How to win more business

That guy in a shiny suit

How to decide what's worth your time

How to avoid wasting your time

No plan survives contact with the enemy

Plan for tomorrow

Plan for the future

Priority

A thousand no's for every yes

Why?

Making a difference

Talking to strangers on the street

Talking to strangers in pubs

Talking to strangers

Talking to strangers

Do what's important

Get more done

Work-Life Balance

Exercise

Holidays

Signing off

Brown M&Ms

Applying for a job

Positives

New business essentials

Metrics and reporting

The psychology of pricing

Why sales isn't a dirty word

Money is a mindset

How I built a high performing software development team

How to delegate ... part three

How to delegate ... part two

How to delegate ... part one

Learn to let go

The daily plan

The weekly plan

The Monthly plan

The three month plan

Quarterly Planning

How Google ranks your websites today (2018)

Penguins and Pandas

Gaming the system

The two sides to Search Engine Optimisation

The basics of Search Engine Optimisation

People power

One of my favourite players

The best game I ever saw

Superstition

Football

Root and Branch

What's holding you back?

The power of email marketing

The irony of the generalist

Generalist

Follow ups

Delivery

Results not deliverables

Actions not results

Hustle

Why are they tracking me?

Does private browsing keep me safe?

Cookies and more

How web browsers work

How tracking works

The power of the timeline

More on the Facebook Privacy Saga

Why hourly billing reduces your credibility

How much will it cost?

What’s your hourly rate?

The biggest barrier to raising your prices

When should you bill hourly?

Prices and Anchors

Price is never an objection

How do you set your prices?

The Facebook Privacy Experiment - update

How to hit your sales targets

How to achieve your goals - every time

How to set goals for your business

How to set up a CRM system

What are the disadvantages of a CRM?

What are the benefits of a CRM system in your business?

What is the cost of a CRM system in 2018?

What is a CRM?

How to charge more for your services

What is value-based pricing?

Should you sell benefits, not features?

How do you set your hourly rates?

The Tinfoil Hat

It's not just Facebook

The Consequences of leaving Facebook

A Facebook Experiment

EchoDek exists because...

Taking control of my website

A Slice of the Pie

The Brain Audit

The importance of timing

How can you do more?

Get less

Tracking Time

What do you love?

What do you want out of life?

The Transition

Qualifying the lead

Determining the value

Proving yourself

The four conversations

Special offer - Join the Robot Life

I have no idea what my staff are doing

Peace of Mind, or zen and hippies

If a job's worth doing, it's worth doing right

Robots are taking your jobs

What are you expert in?

Expertise

Double Opt In

The structure of a sales pitch

Why do a sales pitch?

Say goodbye to say hello

Risky Business

Four letters in May

Is your business financially viable?

Who is your imaginary dream client?

How to avoid commoditisation

Commoditisation

The four phases of engagement

Statistics and Analytics … oh my!

Why daily letters?

How I write these letters

Why I write these letters

How and Why I write these letters

PDF

Avatar

Writer’s Block

Qualification

Design Decisions

Respect

If it keeps happening, it's probably your fault

The danger of a bad referral

The power of referrals

The Flip

Pain

How do you help people?

Why you shouldn’t worry about being specific

Designing your positioning statement

More on Positioning

Closing down sale

Positioning

Emotions

The value of coaching

The sunk cost fallacy

Give it away

The Seller’s Funnels

The Seller’s Funnel

The Buyer’s Circle

About the sale

What happens when you lose a deal?

Who said what?

Do you know what your revenue is going to be in three months time?

Do you know who to follow up with?

Do you need a sales process?

The Fool-proof way to build a Successful Business - part 10

The Fool-proof way to build a Successful Business - part 9

The Fool-proof way to build a Successful Business - part 8

The Fool-proof way to build a Successful Business - part 7

The Fool-proof way to build a Successful Business - part 6

The Fool-proof way to build a Successful Business - part 5

The Fool-proof way to build a Successful Business - part 4

The Fool-proof way to build a Successful Business - part 3

The Fool-proof way to build a Successful Business - part 2

The Fool-proof Way to build a Successful Business

KPIs: what about me?

KPIs: what to measure - part 2

KPIs: what to measure - part 1

KPIs and Bonuses

Overtime

Building a monthly plan

Doing a quarterly plan

Plans for 2018

Review of 2017