Everyone has a type of client that they work best with. Sometimes we’re afraid to talk to them because we’re worried about scaring other people off. But the world is a noisy place. To get noticed you need to focus. If you were in a crowded car park and someone was yelling “hey” you might look round then move on. If they shouted “you in the green jacket” you might pay a bit more attention. But if they shout “Baz!” you’re going to think they’re talking to you (assuming you’re called Baz).
Who is your ideal client?
Who is your ideal client?
Who is your ideal client?
Everyone has a type of client that they work best with. Sometimes we’re afraid to talk to them because we’re worried about scaring other people off. But the world is a noisy place. To get noticed you need to focus. If you were in a crowded car park and someone was yelling “hey” you might look round then move on. If they shouted “you in the green jacket” you might pay a bit more attention. But if they shout “Baz!” you’re going to think they’re talking to you (assuming you’re called Baz).