Is the customer always right?
Betteridge's Law of Headlines applies here
Do you believe that the customer is always right?
Just for a second, think about why they're hiring you.
They have a problem.
They need a technical solution.
They need a technical expert.
So if they're telling you how to do it, what sort of expert are you?
You need to be their trusted adviser
The consultant with the specialist knowledge
The one they turn to when they need help
Not the person who does whatever they ask
Because when that happens you redefine your relationship
You can charge more but do less
And still get better results for your clients