A string of £10k months!
That's the promise isn't it?
You see all these business coaches, sales experts and gurus promising £10k months if you shell out for the $4997 course - "No wait! Today, only, it's $997 but hurry, the offer ends in thirty-six seconds!"
Well I can tell you that I've only had a handful of £10k months in 15-odd years of running my own business.
I never did this for the money. I started out doing it for the code. Now I do it for the looks on people's faces ("Fvck me, it works!" is the best moment).
However, along the way I got overwhelmed. Burnt out. Ready to give up and go back to a "proper" job.
Because although I was great with code, I didn't know about all the rest.
Sales, marketing, cashflow, planning.
None of these are hard. I just needed to learn how to do them.
So learn I did.
And when you learn about this stuff you’ll find you attract better clients who treat you as a trusted expert. Who are happy to pay higher rates because you can demonstrate that you know what they want and have the means to deliver it.
That's better clients, more money, fewer hours.
Now that's a promise.