I spoke yesterday about how the business model in my software business was all wrong. I was leaving myself wide open to commoditisation. Because I was concentrating on the wrong two phases of the Phases of Engagement. Instead, I should have been concentrating on phases one and two - discovery and remedy.
How to avoid commoditisation
How to avoid commoditisation
How to avoid commoditisation
I spoke yesterday about how the business model in my software business was all wrong. I was leaving myself wide open to commoditisation. Because I was concentrating on the wrong two phases of the Phases of Engagement. Instead, I should have been concentrating on phases one and two - discovery and remedy.