As I mentioned yesterday, your positioning statement is probably the single most important sentence you will write for your business. But it’s so simple. It’s built out of three components. Who do you help? What do you do for them? How do you do it?
Designing your positioning statement
Designing your positioning statement
Designing your positioning statement
As I mentioned yesterday, your positioning statement is probably the single most important sentence you will write for your business. But it’s so simple. It’s built out of three components. Who do you help? What do you do for them? How do you do it?