I posted a job vacancy today. It's only a small piece of work but I tend to stand by the people who've worked with me and it can often turn into a relationship that lasts for years.

My postings are very clear; this one states exactly what is required of the applicant, the skills needed and how much work is involved.

Yet I am receiving applications that talk about all this other stuff they've done - how they've worked with this other technology, how they've managed an SEO campaign, how they've done something else that I'm just not interested in.

Which basically means I can't be bothered to read your application.

Take action: What is your (potential) client actually looking for? Don't waste their time by talking about a load of other stuff that isn't relevant.